B2B Marketing Exchange (B2BMX) 2026

The B2B Marketing Exchange (B2BMX) 2026 will be held on March 9–11, 2026 at the Omni La Costa Resort & Spa, Carlsbad, California. It is one of the most influential B2B marketing events in the U.S., attracting top marketers, CMOs, demand gen leaders, and tech innovators.

Key Highlights:

• Keynotes: Benedict Evans, Elfried Samba, Dane Vahey, and Ashley Faus will address topics such as AI in B2B marketing, human-to-human brand building, and fostering trust in a digital-first world.
• 7 Focused Tracks & 60+ Speakers: Covering demand generation, ABM, content marketing, growth strategies, and data-driven insights.
• Experiential Activities: Including AI Hackathon, Glow Golf After Dark, and Super Bowl DJ Party, making the event both educational and engaging.
• Networking Opportunities: Connecting attendees with sponsors, solution providers, and peers shaping the future of B2B marketing.